

Our Approach
We cover the most important areas to improve revenue.
First, we build awareness at all stakeholders who are involved in product management, marketing and sales because they control the value chain.
After more detailed trainings, we define the relevant parameter for the business in the "definition" phase. For these parameter are industry standards existing, but it makes sense to tweak these parameter to the specific company business model.
After all definitions are done, we start executing everything we defined before. Some of these activities will need several weeks or even months, especially when we are talking about efficient marketing content or the entire marketing automation.
We support this process, if the customer is implementing hubspot for sales and marketing with our hubspot experts. We will not run the entire marketing automation but we will implement best practice together with the internal marketing team.
In parallel, we check legal terms and conditions as well as compensation plans for sales employees to have them "future proof".
Last but not least, we implement controlling mechanism that we can check the efficiency of the implemented methodologies regularly.
AREAS OF IMPROVEMENT
Product
Management
Marketing
Sales
Awareness
USP vs.
Customer Value
Investor Relations
& Exit Plan
MEDDIC
Introduction
Definitions
Key Differentiators per Product
Value Proposition per Key Feature
Ideal Customer Profile & Persona
Marketing Funnel Metrics
Ideal Partner Profile
Ideal Sales Process
MQL & SQL Definition
Execution
ROI Analyses for Key Differentiator
Customer Success Program
Marketing Automation
Success Stories White Paper
Partner Integration Framework
CRM Configuration incl. MEDDIC
Legal & HR
Compensation Plan
Legal Terms & Conditions
Controlling KPIs
Customer Satisfaction KPIs
Campaign Stratistics
Pipeline Development